Here is what you need to know: the global packaging market is sustaining growth. According to Smithers Pira, the 2015 global packaging market was valued at about $400 billion. Growth underlines a shift in balance toward emerging markets, such as BRIC. North America showed a moderate increase from the prior year and is valued at $108 billion. Food packaging is the largest segment, accounting for 51 percent of the total market value. Beverage packaging accounts for 18 percent, followed by 6 percent for pharmaceutical.