Stagnito Communications' BrandPackaging 'Packaging That Sells IV Conference' To Co-Locate With PACK EXPO International

Deerfield , IL - Stagnito Communications Inc. (SCI) announced a co-location agreement between its BrandPackaging "Packaging that Sells IV Conference" and PACK EXPO International, sponsored and produced by Packaging Machinery Manufacturers Institute (PMMI).

This union brings together the packaging industry's biggest trade show and the hottest conference for brand marketers and package designers. PACK EXPO International will be held at Chicago 's McCormick place, October 29-November 2. BrandPackaging 's "Packaging that Sells IV Conference" will take place concurrently, Nov. 1-2, at the same convenient location.

Seventy thousand professionals traveling to Chicago in late October will have packaging on their minds-and BrandPackaging 's "Packaging that Sells IV Conference" theme, Power Your Brand through Packaging , is designed for them. The two-day conference will focus on the marketing impact of consumer packaging.

"This announcement supports a position that we've long advocated for consumer packaged goods marketers-and that's one of collaboration," says Harry Stagnito, President, Stagnito Communications. "Our conference draws brand marketers and designers who are dedicated to the increasingly elevated role of packaging in the marketing mix. And while Packaging that Sells IV is entirely self-contained within McCormick Place , our co-location with PACK EXPO adds value for our marketing and design attendees, paving the way for them to explore the realm of brand packaging with their more technical counterparts."

PACK EXPO International 2006 will be this year's largest and most comprehensive resource for the latest developments in packaging technology. The show will feature more than 1,600 exhibiting companies spread over 1.2 million square feet of space. The show includes more than 420+ materials and containers exhibitors covering 260,000+ square feet of space. The show, co-located with Converting & Package Printing EXPO and PROCESS EXPO, will attract more than 50,000 visitors and 20,000 exhibitor personnel to McCormick Place .

The co-location encourages brand owners to dispatch cross-functional teams to a single destination and maximize their time and conference travel budgets. Packaging that Sells attendees will receive complimentary admission to the PACK EXPO show floor.

"This collaboration between PACK EXPO and the "Packaging that Sells" conference allows consumer goods companies a great opportunity to experience what's new in packaging and what's new in the process needed to bring packaging ideas to market," states Charles D. Yuska, President & CEO, (PMMI). "We're pleased to be working with the team at Stagnito to illustrate the power of packaging, from idea to the retail shelf, all under one roof, at the same time."

SOURCE: Stagnito Communications Inc.