News | February 26, 2008

New Reclosable Thermoform Packaging From Multivac Offers Myriad Options For Food Processors

gjghj

Kansas City, MO – Processors of such products as luncheon meats and sliced cheeses have even more packaging choices available to them with a new reclosable design from Multivac announced recently. In addition to the range of thermoform packaging solutions already known to Multivac's US customers, the latest reclosable design brings even greater flexibility and brand differentiation to food marketers. The new packaging has already achieved success in Europe and other markets.

Formed from semi-rigid top and bottom films, Multivac's new reclosable packaging features a top web formed with a deep, angled recess that snaps into the bottom web to tightly close the package and help maintain product freshness. The angle of the top web serves a second purpose in preventing product from sliding downward when the package hangs vertically.

Customers may also choose the point at which the top web "hinges" open and closed based on the size and shape of the product and the desired tension of the lid.

"The convenience that comes with reclosable packaging can be an excellent way for processors to distinguish themselves from competitors and cultivate positive consumer experiences with their brands," says Bob Koch, director of sales for Multivac's food division. "We are very pleased to offer our customers yet another option in this category and confident many will find great value in deploying it."

Packages can also be gas flushed for MAP applications to extend shelf life. The interior bottom surface of the tray is formed with ridges to promote proper circulation of the inert gas around the product. Opening tabs can be formed with protrusions to facilitate easy opening, and the packages may also be custom-formed for easy stacking and shipping.

SOURCE: Multivac Inc.