Inverform – A New, Sustainable Paperboard Alternative To Plastic Food Trays

Iggesund Paperboard’s new Inverform for ready-made meal packaging trays ticks all the boxes for sustainability and performance.

Made from pure cellulose fibres, Inverform has been specifically developed for pressed and folded trays used in food packaging. Inverform has an exceptional formability and is the ideal replacement for traditional solutions, such as plastic trays.

“Iggesund Paperboard has a long tradition of working sustainably and producing material that won’t harm the environment. Inverform was developed largely in response to the plastic pollution problem,” says Stefan Söderberg, Sales Manager, Iggesund Paperboard.

The extensive use of plastic materials is linked to many serious problems, including:

The large climate impact caused by the fossil fuels required to make plastic. Plastic collecting in the oceans and elsewhere, due to the lack of biodegradability Excess waste due to a low level (less than 40 per cent) of recycling. “We were determined to come up with a renewable and recyclable material for food trays that would be more environmentally friendly than plastic, while maintaining the same high packaging performance throughout the value chain,” says Stefan Söderberg.

Food and retail companies that are looking for more ways for their products to support a sustainable future can now ask for trays made of Inverform. Trays made of Inverform with a plastic barrier have a substantially lower carbon footprint than the common plastic tray and can be recycled in existing paper packaging recycling schemes. And, in addition to helping to lower the climate impact, Inverform packaging meets the highest standards for food hygiene and protection, ensuring longer life and less food waste.

“Inverform is the first of a new product application and we are in the process of developing the next generation of barriers since there is an increasing demand for sustainable packaging solutions and the requirements are becoming tougher each year. We are continuously improving our products to help our customers with their challenges now and in the future,” says Stefan Söderberg.

About Iggesund Paperboard
Iggesund Paperboard strives to inspire next-century packaging with sustainable paperboard products, services and advice that enhance the value of world-class brands. Our market-leading Invercote and Incada brands are used by some of the world’s most demanding luxury brand owners. Outstanding characteristics include superior durability, excellent color reproduction, whiteness that does not fade, taint and odor neutrality and design versatility. Established in 1685 and part of the Holmen forest industry group, the company relies on its own sustainably managed forests to ensure a renewable material for centuries to come.