Case Study

CraftMark Bakery Installs ERP System

Source: Oracle NetSuite

A 225,000-square-foot baking facility outside the Indianapolis International Airport is not exactly the first thing one would associate with the term “disruptive innovator”—but that was the goal when CraftMark Bakery, a B2B supplier of frozen bakery goods, launched its business in 2013. To make its mark in the competitive baking industry, CraftMark needed to ensure efficient operations and remain agile to reinvent traditional business processes.

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