Connell Brothers To Bring Leading Heat Stable Probiotic To Asia

San Francisco, CA - Food manufacturers in Asia-Pacific will now have access to the leading heat stable probiotic, GanedenBC30. The unique, patented probiotic is an ingredient currently consumed in a variety of foods and beverages, while the typical probiotic is usually consumed in a capsule or in refrigerated products such as yogurt.

Connell Brothers, marketer and distributor of food and nutraceutical ingredients in Asia-Pacific, just signed an exclusive agreement with U.S.-based Ganeden Biotech, a recognized world leader in the manufacturing and marketing of probiotics.  Connell Brothers plans on beginning distribution immediately of GanedenBC30 across Southeast and North Asia where the company has 37 offices as well as several warehouses located throughout the region.  

"This new partnership with Ganeden is significant for Connell Brothers and our customers because we can offer our customers this cutting-edge probiotic that has not been available to them before," said Peter Kam, regional food director for Connell Brothers. "Our customers are always looking for innovative ingredients that would be of interest to health-conscience consumers, and I believe GanedenBC30   raises the bar due to its food application diversity."

GanedenBC30 can currently be found in more than 60 foods and beverage products including: baked goods, refrigerated beverages, drink mixes, prepared foods, milk and yogurt, confectionary products, nutrition bars and meal replacement powders.