Avery Dennison Introduces TT Sensor™ Time-Temperature Indicator Labels

TT Sensor Active Labels Set New Standard in Reliable Monitoring of Cold Chain Integrity

STRONGSVILLE, OH - Marketers of dairy, meat, seafood and most any product demanding the highest assurance of cold chain integrity now have an affordable and reliable Time Temperature Indicator available to them. Avery Dennison has introduced its TT Sensor™ active labels for time-temperature indication. Food marketers can now convey a high level of brand confidence to consumers and retailers with a cost-effective method of assuring temperature integrity. Part of Avery Dennison's Intelligent™ Label Technology, TT Sensor active labels are being introduced in a suite of new Active Pa! ckaging products. TT Sensor meets FDA guidelines for MAP packaging, and can be easily integrated with several MAP packaging formats that are already in widespread use today.

TT Sensor active labels have a two-piece design comprised of an indicator label and an activator label. This construction makes TT Sensor incredibly easy to use in terms of application, activation and readability. Time-temperature monitoring does not begin until the activator label is applied. On most packaging lines the transparent activator label is applied to the indicator label, which is then immediately affixed to the package. An entirely unique technology, no refrigeration of the labels prior to application is required. The labels are available in a variety of formulations to meet the specific time requirements of processors. Once activated, TT Sensor will change color from yellow to pink at a pre-determined rate based on temperature exposure. Because it is not enzyme-based, TT Sensor will deliver an accurate temperature abuse indication even when exposed to excessive heat, a crucial f! actor when monitoring products such as seafood, dairy, meat and other perishables.

Avery Dennison's TT Sensor active labels can be custom printed and cut to meet the package design and branding requirements of food marketers. TT Sensor fulfills compliance requirements for food handling HACCP plans and meets the requirements of FDA Import Alert #16-125 for fresh seafood.

Source: Avery Dennison